Phil Meyer is Professor Emeritus in journalism at the University of North Carolina at Chapel Hill. The author or co-author of several books, his Precision Journalism (1973) has been listed by Journalism Quarterly as one of the 35 significant books of the 20th century on journalism and mass communication. The fourth edition was published in 2002. His most recent book is The Vanishing Newspaper: Saving Journalism in the Information Age, published in 2004. The veteran Knight Ridder reporter and editor is a Fellow of the Society of Professional journalists, he is a member of USA Today ’s Board of Contributors. He has received career awards from American Association for Public Opinion Research, the National Press Foundation, the Freedom Forum Media Studies Center and others. (Photo by Mark Derewicz)